5
/ 7 days
2
/ 7 days
Awareness-first nutrition app
notice
notice
what you eat.
shift what matters.
Two minutes to see where your calories actually go — then a weekly plan that flexes with your life, not the other way around.
Start the quiz →
14 days free · no card
- Dietitian-reviewed
- No streaks, no shaming
№ 01
The mirror, not the diet
The mirror, not the diet
The premise
1,400+ people noticing instead of dieting
Most people don't have a willpower problem.
They have a visibility problem.
You can't shift what you can't see, and no app yet has just shown you what's actually going on. Nutriguide turns every meal into a small, quiet data point. Patterns emerge. The plan adapts.
The short loop
see. understand.
see. understand.
shift.
Three small moves. No willpower. No restarts. No before/after photos. Pattern recognition is the result, not a fourth phase.
-
№ 01
see.
Scan any product. Log a meal. The app quietly turns it into data — no red flags, no scolding, just context.
-
№ 02
understand.
After a few days, patterns emerge. A Tuesday sugar spike. Liquid calories you hadn't counted. A weekday slump.
-
№ 03
shift.
Adjust the plan around your week — not a restart, a nudge. Life happens; the plan bends instead of breaking.
What the app does
your week, in pieces
your week, in pieces
you can move.
Drag a meal. Skip a day. Move Wednesday's dinner to Friday. The targets bend instead of breaking — because life is a Wednesday, not a January 1st.
- Scanner Reads any packaging — US, UK, EU.
- Weekly plan Macro targets, meals, shopping list. Bend it, don't restart it.
- Fridge-aware Recipes that start with what you already own.
- Pattern insights Tuesdays run 40% higher in sugar. Things worth noticing.
Plan moved around the bell peppers.
What people noticed
“I'd been adding 400+ calories a day in coffees I wasn't counting. Seeing it on the weekly view was enough — I changed nothing else and lost weight anyway.”
“Tuesdays were the problem. Every week I'd blow past my sugar target on Tuesday lunches. Once the app showed me the pattern, I just ordered something else.”
“I love that the plan bends to my week. Kid's birthday on a Wednesday? Fine. It moved the numbers around instead of making me start over on Monday.”
“The fridge scanner sounds silly until you've ignored three bell peppers for a week. Now the plan starts with what I already bought. Less waste, less guilt.”
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№ 01
Anna M · Boston
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№ 02
Michelle P · Houston
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№ 03
Laura N · Jacksonville
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№ 04
Dale T · Albuquerque
Week 01 → Week 08
the numbers that
the numbers that
actually move.
What changed in eight weeks, measured in numbers instead of selfies. Composite of anonymised beta users — directional, not a medical claim.
62
g
118
g
5
/ 21
0
/ 21
2
/ 17
17
/ 17
From the journal
notes worth
notes worth
noticing.
Short reads on the things people get wrong about food — written by humans, reviewed by a dietitian, never by an algorithm.
What's in the app
everything you need.
everything you need.
nothing you don't.
No streaks. No moralising verdicts. No body-image gallery. Just the six parts that actually move the needle.
- Scanner Reads any packaging — US, UK, EU. Sugar, protein, fat readout plus a swap suggestion. No verdicts, just context.
- Weekly plan Macro targets, meals, shopping list. Move a meal, swap a protein, skip a day — no restart, no guilt.
- Fridge-aware Recipes that start with what you already own. Less waste, fewer "uhh what do I make" moments.
- Pattern insights Tuesdays run 40% higher in sugar. Liquid calories = 18% of your intake. Things worth noticing.
- 1:1 nutrition chat Ask anything — "is it ok to have cake on my birthday" — and get a human-grade answer. Coaching when you want it, silent when you don't.
- Private by default No leaderboard, no feed, no "your friends are hitting their goals". Your data is yours.
Questions
the things
the things
worth asking.
01 What is Nutriguide?
Nutriguide is an awareness-first nutrition app. Scan any product, see your week at a glance, and adjust a plan that bends around your actual life. No moralising, no before/after photos — just the part that works: seeing what you eat.
02 How does the personalised plan work?
A two-minute quiz sets your targets. From there, every scan and logged meal feeds back into the week. If life happens — travel, a bad day, a birthday — you shift the plan instead of restarting it.
03 What kind of results can I expect?
The first week, you'll usually notice one pattern you didn't realise you had — liquid calories, a weekday slump, a sugar spike on Tuesdays. The shift follows the noticing.
04 How is Nutriguide different?
Most apps give you a verdict — green, red, "bad choice." Nutriguide gives you context instead. A chocolate bar is ~48% of your daily sugar, not a failure.
05 Is Nutriguide safe and suitable for everyone?
Nutriguide is built for most adults who want to eat more attentively — not a medical programme. If you have a specific health condition, a history of disordered eating, or you're pregnant, please talk to your doctor first. Visibility is useful; supervision is better when the stakes are high.
№ 06 — The invitation
stop starting over.
stop starting over.
start seeing.
Two minutes. No before/after photos. No verdicts. Just the part that works.
Free to start · No card required · Cancel any time.